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    Focus 2025 - Yerevan Armenia

    Focus

    Our Lineup Hotels Our Cause Gallery

    Welcome to AGBU FOCUS

    We are thrilled to announce that 2025 AGBU FOCUS will take place in Yerevan, the vibrant heart of Armenia.

    This dynamic city, rich in culture, history, and tradition, will serve as the perfect backdrop for this year’s five-day conference designed to encourage young professional Armenians to reconnect with their shared Armenian roots in all its forms. It is a unique opportunity for YP’s, from across the globe, to meet like-minded people, expand their personal and professional networks, engage in important dialogue, learn more about AGBU's global work, and celebrate their unique Armenian perspectives.

    We look forward to welcoming you all to Yerevan in Summer 2025 for what promises to be an unforgettable experience!

    Please email focus@agbu.org to be added to our mailing list and don’t forget to follow us on social media for event updates and more.

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    Focus 2025 Our Events Header

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    Focus welcome day
    Jul 16
    Welcome Event
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    Focus welcome day
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    Welcome Event

    Select from 1 of 2 exclusive events for full package ticket holders. Both events will begin with a welcome reception hosted at the AGBU Armenia headquarters.

    Option 1 - City Quest: Explore Yerevan for the first time or like never before with our interactive City Quest—uncover hidden gems of different eras, solve puzzles, and experience Armenian culture in a thrilling local adventure!

    Option 2 - Dance Workshop: Enjoy a performance by the AGBU Children’s Centers ensemble, showcasing traditional Armenian dances accompanied by folk music and then join in the hands-on lessons to learn the steps yourself!

    Event Details
    July 16, 2025
    03:00 pm - 06:30 pm (AMT)
    AGBU Armenia Hall
    2/2 Melik-Adamyan
    Yerevan 0010
    Armenia
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    Focus Perspectives
    Jul 17
    Perspectives
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    Focus Perspectives
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    Perspectives

    Perspectives is the official kickoff event of AGBU FOCUS. Join us for an exciting evening featuring a panel of international speakers and plenty of opportunities to connect with fellow FOCUS attendees from across the globe. Tickets also include complimentary cocktails, hors d’oeuvres, and access to an afterparty.

    Suggested Dress Code: Business casual

    Event Details
    July 17, 2025
    07:00 pm (AMT)
    Komitas Museum-Institute
    28 Arshakunyats Ave
    Yerevan,
    Armenia
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    Focus AGBU day
    Jul 18
    AGBU Day of Action
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    Focus AGBU day
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    AGBU Day of Action

    Join us for a dynamic and engaging day featuring workshops, community service initiatives, and an opportunity to explore AGBU’s impactful work across the country. Attendees will have the chance to connect with others, contribute to meaningful causes and deepen their understanding of AGBU's mission.

    Suggested Dress code: Casual

    Event Details
    July 18, 2025
    All Day
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    Focus club night
    Jul 18
    Club Night
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    Focus club night
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    Club Night

    Experience Yerevan’s electrifying nightlife at one of the city's hottest venues! Dance the night away with new friends and enjoy the ultimate party! 1 complimentary drink ticket is included with your ticket.

    Suggested Dress code: Party attire

    Event Details
    July 18, 2025
    10:00 pm (AMT)
    Gate Club
    2/8 Sayat-Nova Ave
    Yerevan, 0001
    Armenia
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    Focus on art
    Jul 19
    FOCUS on Art
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    Focus on art
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    FOCUS on Art

    Immerse yourself in an inspiring afternoon where tradition meets innovation! Explore diverse art forms, connect with creative minds, and engage in hands-on workshops—all set to a backdrop of great Armenian pop music.

    Suggested Dress code: Casual

    Event Details
    July 19, 2025
    12:00 pm (AMT)
    The Matenadaran
    53 Mesrop Mashtots Ave
    Yerevan,
    Armenia
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    Focus gala
    Jul 19
    Gala
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    Gala

    Get ready for an unforgettable night at one of the city's most iconic and stunning venues – Dvin Music Hall! With its breathtaking architecture and vibrant atmosphere, this glamorous location sets the stage for a special evening. Your ticket grants you access to a decadent 3-course dinner, an open bar, dancing, and music and entertainment that will keep the energy soaring all night long.

    Suggested Dress code: Formal

    Event Details
    July 19, 2025
    07:00 pm (AMT)
    Dvin Music Hall
    40 Paronyan Street
    Yerevan,
    Armenia
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    Focus brunch
    Jul 20
    Brunch
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    Focus brunch
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    Brunch

    Bid your final goodbyes while enjoying a delicious brunch at FOCUS 2025’s closing event.

    Suggested Dress Code: Casual

    Event Details
    July 20, 2025
    11:30 am (AMT)
    Openhaus Community
    9 Isahakyan St
    Yerevan,
    Armenia
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    FOCUS Package(SOLD OUT) $535

    Welcome Event (Exclusive to Package!)

    Perspectives

    AGBU Day of Action

    Club Night

    FOCUS on Art

    Gala

    Brunch

    A la Carte

    Perspectives

    (SOLD OUT) $75

    AGBU Day of Action

    (SOLD OUT) Free

    Club Night

    (SOLD OUT) $65

    FOCUS on Art

    (SOLD OUT) $55

    Gala

    (SOLD OUT) $280

    Brunch

     

    (SOLD OUT) $65
    All AGBU FOCUS Full Packages and A la carte tickets are currently sold out.
    * Tickets are non-transferable. Refunds will be honored through May 15, subject to a processing fee, and sales are non-refundable thereafter.

    SOLD OUT

    Focus 2025 Hotels Header

    Our hotels are conveniently located in the heart of Yerevan making it easy to explore the city and get to various events. 

    Please note that all the hotel rooms discounted with the FOCUS rates are SOLD OUT.

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      The Alexander hotel
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      The Alexander hotel
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      The Alexander hotel

    The Alexander 

    As our primary hotel, The Alexander (opened in 2018) is an elegant hotel with comfortable accommodations in the center of the city. 

    Rooms include Superior, Deluxe and Grand Deluxe with options of King, Queen and Twin beds. Rooms start at $290 USD per night.


    SOLD OUT

    Courtyard by Marriott Yerevan

    Just a short walk away from The Alexander, the Courtyard by Marriott opened its doors in 2023 and offers modern and comfortable accommodations but with a limited number of Superior and Standard King rooms. 


    SOLD OUT

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      Courtyard hotel
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      Courtyard hotel
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      Courtyard hotel
    Focus 2025 Our Cause Header

    AGBU FOCUS continues to serve as a powerful fundraising platform. Our global YP network has always been dedicated to supporting Armenians in need. And this year, the FOCUS campaign supports the AGBU Scholarship Program, furthering our commitment to empowering the next generation of talented Armenian students worldwide.

    For over a century, the AGBU Scholarship Program has been a cornerstone of support - helping university students pursue their academic ambitions and realize their fullest potential. By providing critical financial assistance, AGBU enables talented young individuals to overcome the barriers of higher education costs, allowing them to focus on their studies and develop their skills.

    The AGBU Scholarship Program not only helps the individual students from Armenia and throughout the diaspora but also helps cultivate a generation of educated, driven leaders who can contribute to the economic, cultural, and social growth of their communities around the globe.

    100% of your contribution to the AGBU FOCUS fundraising campaign is directed to the AGBU Scholarship Program.

    Please give generously today.

    Donate
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      Soprano woman in a red dress stands with her arms open at the Opera House in Sidney, Australia
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      Musician Michel Petrossian sittiing with his musical instruments and a musical score in his right hand
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      Back to Basics

    Helpful Tips

    We are excited to host you in Yerevan this summer. Please take a look through some of frequently asked questions to make sure you have all the information you need.

    • EVENT DETAILS
    • ABOUT YEREVAN
    • SAFETY
    EVENT DETAILS
    Do I need print or e-tickets to check-in at each event?

    NO. All event check-ins will be handled through our event management software; however, we recommend bringing your ID with you to all events.

    Some event descriptions are missing details such as location. When will that information be available?

    As we put the final tweaks on a few of the events, updates will be posted online and shared with all attendees by email well in advance of FOCUS weekend.

    Is there a suggested dress code throughout the weekend?

    YES. We would suggest the following:

    • Welcome Event: Casual and comfy
    • Perspectives: Smart/Chic Casual
    • AGBU Day: Casual
    • Club: Club Chic (no athletic wear including sneakers)
    • Focus on Art: Casual
    • Gala: Formal
    • Brunch: Casual

    July is one of Yerevan’s hottest months so dress appropriately. Please note that average temperatures are high of 35 Celsius/95 Fahrenheit and low of 20 Celsius/68 Fahrenheit.

    How many people usually attend AGBU FOCUS?

    Since its premiere event in 2001, FOCUS has become a highly anticipated event drawing hundreds of young professionals to each host city. The biggest capacity events during FOCUS 2025 will have over 450 attendees from around the globe.

    Is there a FOCUS hotel?

    YES. The main FOCUS hotel is Hotel Alexander -offering our group very discounted rates throughout FOCUS weekend (as well as 2 days before and after). We also have some rooms set aside at the Courtyard Marriott for our guests. We encourage guests to book their hotels as soon as they purchase their event tickets as there are limited rooms.

    Is transportation included with all event tickets?

    NO. Most events are hosted at venues within walking distance from the main FOCUS hotel. For those staying further away or who may want to rest their feet, use taxis and public transportation. Yerevan has an extensive transportation network, we have a new system and new tariffs (you can buy a 10 ride plan or pay with your credit card) with buses, a one-line metro system, and ride-hailing apps like Yandex Go, GG, and UTaxi. The metro built during the Soviet period is not only budget-friendly (price - 150 AMD: 0.37 USD) but also a peek into the nation's past.

    Is there a FOCUS Registration Desk?

    YES and we hope you will stop by! Our registration desk will be located at the main FOCUS hotel - Hotel Alexander. We will share more details closer to the FOCUS weekend.

    Will there be access to free WIFI at all FOCUS events?

    Most venues will provide access to free Wi-Fi; however, we do encourage you to check with your local provider for travel rates and plans.

    Should I consider travel insurance?

    It’s definitely a good idea to consider travel insurance, especially if your trip involves non-refundable expenses. Travel insurance can protect you in case of unexpected events such as trip cancellations, medical emergencies, or flight delays. It’s always better to be prepared in case something goes wrong!

    What is AGBU’s cancellation and refund policy?

    For events tickets or program registration under $100 per ticket/person:

    Please note that tickets/enrollments for these events are non-refundable and non-transferable. Thank you for your understanding.

    For events tickets or program registrations $100 or over per ticket/person:

    Please note that tickets/enrollments are non-transferable, and cancellations after Thursday, May 15, 2025 are non-refundable. Any refunds before this date are subject to a processing fee. Please contact the organizer for any cancellations prior to then. No exceptions will be made. Thank you for your understanding.

    ABOUT YEREVAN

    Welcome to Yerevan, the soul and spirit of Armenia and one of the world's oldest continuously inhabited cities, founded in 782 BC before Rome! Dubbed the "Pink City" for its stunning buildings made of rosy-colored tuff stone, Yerevan is a city where ancient customs blend with contemporary dynamism, offering its visitors a unique and unforgettable experience.

     

    Language: The native language is Armenian, which has its own unique alphabet that was created in 405 AD by Mesrop Mashtots. Russian is also widely spoken, and English is being spoken more and more nowadays, especially among the youth. One only needs to know a few Armenian words, like "Barev dzez" (Hello) and "Shnorhakalutyun" (Thank you), to gain some smiles!

    Time Zone: Yerevan operates on Armenia Standard Time (AMT), which is UTC +4. Armenia, unlike many nations, does not observe Daylight Saving Time, so no clock changes occur throughout the year.

    Free WiFi: Yerevan is a tech-savvy city, and free WiFi is available in cafes, parks, and large public spaces like Republic Square and Northern Avenue. You can connect while enjoying your surroundings.

    Voltage: Armenia supplies 230V and 50Hz. It also has the standard European plug types C and F, so if you need to, take an adapter along.

    Currency: The official currency is the Armenian Dram (AMD), and you may notice that it features historical figures and cultural personalities on it. Fun fact: Armenia was one of the first civilizations that used coins, right from the 6th century BC!

    Credit Card Usage: While credit cards are accepted by major restaurants, hotels, and stores, local markets and smaller businesses prefer cash. ATMs are plentiful, and the money exchange rate is generally in your favor in the city center.

    Recommended Money Exchanges: There are money exchanges at the airport, shopping malls, and banks. But for more favorable rates, go to an authorized exchange. One of the famous supermarkets that you can see in the city centers is Sas supermarket (see the locations).

    Prices and VAT: Prices in Armenia typically come with a 20% VAT (Value Added Tax) included, and tipping is always appreciated but not obligatory.

    Tipping and Service Fees: Tipping around 10% in restaurants is customary, though not obligatory. Some higher-end places may charge a service fee on you

    Transport: Yerevan has an extensive public transportation network, we have a new system and new tariffs (you can buy a 10 ride plan or pay with your credit card) with buses, a one-line metro system, and ride-hailing apps like Yandex Go, GG, and UTaxi. The metro built during the Soviet period is not only budget-friendly (price - 150 AMD: 0.37 USD) but also a peek into the nation's past.

    Arriving by Air: Zvartnots International Airport (EVN), 12 km from the city center, welcomes travelers with modern amenities. Taxis and ride-sharing are handy, but for low-budget travelers, airport shuttle buses are an affordable alternative. 

    Shopping hours: 10 AM to 8 PM is standard store and business working time, closing at some point in the day to eat lunch. Supermarkets and large malls operate seven days a week, weekends included.

    Local Customs: Armenians are famously hospitable. If invited to someone's home, expect a generous feast! Bringing gifts like sweets, fruit, or flowers is a kind gesture. Respect for elders is deeply ingrained, and standing when an elder enters a room is a sign of good manners.

    SAFETY
    Is Yerevan safe?

    YES. Yerevan is considered a safe destination for international travelers but as with many other major cities, pickpocketing is somewhat common in the busy city center and crowded tourist attractions. For your safety, it's best to always remain alert and be aware of your surroundings.

    Geopolitical instability?

    Armenia has experienced geopolitical tensions, primarily due to its complex relations with the surrounding nations such as Azerbaijan and Turkey. These tensions primarily concern the Nagorno-Karabakh conflict and from time to time heighten the tensions within the region. Despite the fact that tensions usually do not disturb daily life in Yerevan, tourists should stay informed about current developments prior to their arrival. The city itself is peaceful, with a strong security presence and an open, vibrant atmosphere. Foreign visitors are advised to follow travel advisories and keep abreast of local news sources for any potential developments.

    A Global Movement

    AGBU FOCUS has converged in six different countries and 10 different cities to date. Click any city below to check out galleries from past events. 

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    FOCUS Madrid gallery thumbnail
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    photo of Sao Paulo with the words Sao Paulo 2019 superimposed
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    photo of Beirut with the words Beirut 2017 superimposed
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    photo of Toronto 2015
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    photo of San Francisco with the words San Francisco 2013 superimposed
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    photo of Paris with the words Paris 2011 superimposed
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    photo of Chicago with the words Chicago 2009 superimposed
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    photo of New York City with the words New York 2007 superimposed
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    photo of Miami with the words Miami 2005 superimposed
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    photo of Montreal with text that reads Montreal 2003
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    photo of NYC with text reading New York 2001

    AGBU reserves the right to take photographs, videos, audio recordings and other media content during our events. By purchasing a ticket and attending the above-mentioned event, you grant permission to AGBU and its representatives to capture, reproduce, publish and use such media materials in future marketing, social media posts, galleries and other promotional uses.

     

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