AGBU Insider |February 2017

The Principles of Promotion

Layout Version
Smiling lady with curly hair, the computer mouse in her hand talking to someone

Marketing TV in the Digital Age

Disney-American Broadcasting Company (ABC) executive Christine Amirian recounts her over 30-year career in the world of marketing

Smiling lady with a colorfule dress and short hair sitting in a foyer.

Communicating for a Cause

Creating social impact through public relations with Kim Bardakian

Smiling young girl with a black dress and gray jacket in front of a brick wall

Building a Brand

Nairi Tashjian Hourdajian reveals her principles of promotion

Long haired lady in a black dress at Peoples Choce Awards

Fan Favorite

Owning the audience at the People's Choice Awards with Hooshere Bezdikian